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Tag Archives: Prospecting

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5 Rules For Successfully Selling To The C-Suite

BlogBy Johnny-Lee ReinosoAugust 22, 2019Leave a comment

This is not a drill.  Presenting to an executive isn’t just another sales call. By the time a meeting with a C-suite decision maker is on the calendar, you’ve likely worked your way through middle management and explained your offer to a few people on the way up. But as you prepare for your meeting…

5 Ways To Know For Sure That You Have A Decision-Maker On The Phone

BlogBy Johnny-Lee ReinosoJuly 31, 2019Leave a comment

More C-level execs, and less “See-More” execs, please. Few things are more frustrating than giving your full attention (and best pitch) to a prospect only to find out they don’t have the authority to make a buying decision. Instead of speaking to a C-level executive, you’ve just spent time and energy with a “See-More” executive…

How To Nail Your Elevator Sales Pitch (PLUS The Key To Making It 22x More Memorable)

BlogBy Johnny-Lee ReinosoJuly 1, 2019Leave a comment

In recent years, a lot has changed about sales; we’ve seen the rise of content marketing and the addition of digital touch points, to name a few. But one thing that will never change in this business is the need for a concise, compelling elevator pitch. It’s the simplest yet most powerful tool in your…

Cold Calling Done Right Will Net You 3 C’s

BlogBy Johnny-Lee ReinosoMarch 27, 2019Leave a comment

Cell phones are phenomenally powerful. But what if I told you that for all of their sophisticated technology and flashy qualities, their most valuable feature for a sales person is still the dial button?   Today it seems that everyone bows down to social media, trying to squeeze water from a stone with new-fangled marketing…

The Top 3 Lead Generation Mistakes That Are Costing You

BlogBy Johnny-Lee ReinosoMarch 20, 2019Leave a comment

The lazy manager looks at the “Lead Generation” line item on his company’s expense report, shrugs his shoulders, and looks away. “What difference does it make,” he says, “…as long as we’re coming out ahead.”   What if I told you the loss of margin in the sales process is not always found in the…

There's BIG opportunity when you leverage Guerilla Data.

Sales Hack: How to Close More Sales With Guerilla Data

BlogBy Johnny-Lee ReinosoJune 15, 20181 Comment

Guerilla data? What’s that?! Don’t worry. . . we’ll get there. But first I want to make something clear: If you’re not scheduling meetings and closing deals, and if you’re not consistently making quota, it’s likely because you’re not digging into the data and using it intelligently to inform your sales process. So let’s fix…

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